Atl Collective

ATL COLLECTIVE BRAND CREATION

The Challenge

ATL Collective is an Atlanta­ based concert series that covers classic albums from start to finish. They bring in different musicians each month to relive classic records across a wide variety of genres in venues all over the city. As the series grew, it was critical to maintain the strong brand while being flexible to reflect the visuals associated with promoting a unique show every month. The series was also looking for sponsorship opportunities and needed a tool to attract larger sponsorship to support the series’ growth.

Our Solution

We designed and built ATL Collective’s website, email newsletter, show program, and sponsorship deck. Our team created a visual standard for the series’ monthly show poster that would elegantly translate across all of ATL Collective’s digital and print media. We used these visual standards to concept, write, and design their Sponsorship Deck to attract new partnership opportunities to support the organization’s growth.